I once found one of my son’s old dinosaur toys in the back of a drawer. And in an instant, I was back beside my bed — him at three years old, asking, “Can you play with me?” That moment reminded me: it’s not the big milestones you miss most. It’s the little ones you didn’t realize were happening for the last time.

We’re Lulu and Brendan — parents of five and co-founders of iCAMP, one of the nation’s largest STEAM enrichment programs. Our lives filled up with drawings, toys, and sweet notes — along with the quiet fear we’d forget what they meant. So we built For Always to make sure we wouldn’t. A way to preserve the physical pieces of childhood that bring it all back — not just the memory, but the version of your child you thought you had forgotten.